Sunshine Coast
Website Design Agency
Looking for website design that’s consistent, professional and built to convert? We design websites for Sunshine Coast businesses that build trust, engage visitors and turn traffic into loyal customers.
Consistent, Professional Websites Built to Convert
A great website does more than look good, it drives action. We offer professional website design that’s built to convert visitors from the moment they land on your page to taking the next step. Whether you need customers to make a purchase, book a service or get in touch, our designs give you the business results you need. Every element, from the layout and visuals to the calls-to-action, is carefully designed to reduce friction and encourage engagement.
Conversion-focused design also means creating a seamless user experience. Fast load times, mobile responsiveness and clear navigation all play a role in keeping potential customers on your site longer. The result? A website that not only attracts visitors but consistently turns them into loyal customers.
Website Design Services
Single Page Website
A single page website is a streamlined design where all your key business information is presented on one scrolling page. It’s a simple, modern solution for new or small businesses without an existing website.
Templated Website
A templated website is a cost-effective option that uses a pre-designed layout as the foundation for your site. It allows you to quickly launch a professional website by customising colours, images and content to suit your brand.
This approach is ideal for businesses that want a modern and functional online presence without the higher investment of a fully custom build. Templated websites are ideal for small businesses who are budget conscious.
Custom Website
A custom website is built from the ground up to reflect your brand, goals and unique business needs. Unlike templated designs, every element is tailored to your audience and objectives, giving you complete flexibility over layout, features and functionality. This option is perfect for businesses that want to stand out online, showcase their services in detail and create a seamless user experience that drives conversions. This option is best for businesses with budget to invest in the fine details.
Landing Pages
Landing page design focuses on creating a single, high-impact page that drives a specific action such as filling out a form, making a purchase or booking a call. Unlike a full website, a landing page is designed with one clear goal in mind and removes distractions, so visitors stay focused. With compelling headlines, persuasive copy and strategic calls-to-action, landing pages are one of the most effective ways to boost conversions from your Google Ads or social media campaigns.
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Time for a New Website?
Submit the following form and our team will contact you within 24 hours to discuss your business goals.
Website Packages For
Every Stage
Single Page Website
- 1 Page
- Template Design
- Wireframing
- Content Creation
- Website Development
- Website Testing
Templated, multi-page website
- 5+ Pages
- Template Design
- Wireframing
- Content Creation
- Website Development
- Website Testing
Custom multi-page website
- 5+ Pages
- Custom Design
- Wireframing
- Content Creation
- Website Development
- Website Testing
Website Design for Industry Leaders
CASE STUDY
CASE STUDY
Our Design Process
1. Engage
Every website project starts out with a discovery meeting where we learn about your business. We’ll get to know your products or services, competitors, customers and business goals.
2. Execute
After our discovery meeting, we wireframe, design, and develop your new website. We keep an open line of communication with you throughout the process, so you have the final say every step of the way.
3. Evaluate
Once we launch your website, we review all the details to ensure your website is working as smoothly as possible.
Industries We’ve
Worked With
Still Deciding?
The Benefits of Professional Branding
More Leads
A professionally designed website makes it easier for visitors to contact you, book services or make enquiries. With clear calls-to-action and user-friendly design, your site becomes a powerful tool for generating consistent, high-quality leads.
Better User Experience
Clear navigation, fast load times and mobile-friendly design keep users on your site longer and guide them toward taking action. A positive experience not only increases conversions but also encourages repeat visits.
Improved Search Visibility
Professionally built websites are optimised for SEO, giving your business a better chance of ranking higher in Google and attracting more organic traffic. Strong technical foundations mean your site performs better in search long term.
Higher Conversions
With strategic layout, consistent branding and strong calls-to-action, professional design helps turn visitors into leads and paying customers. Every design choice is made with your business goals in mind to maximise results.
Marketing Tools
Inside Our Briefcase
Digital Marketing Solutions for your business backed by
the greatest technology.
Explore Our Other Services
Website Design Secrets, Revealed
The cost of a website depends on the type of site you need, such as a single-page site, templated design or a fully custom build. We’ll provide a tailored quote based on your business goals, design requirements and functionality.
Timelines vary depending on the complexity of the project. A simple templated website can be launched in a few weeks, while a custom build with advanced features may take several months.
Yes. Every website we design is responsive, meaning it looks and performs seamlessly across desktops, tablets and smartphones.
Absolutely. We design websites with easy-to-use content management systems (CMS) so you can make updates, add pages or change content without needing technical expertise.
We build websites with SEO best practices in mind, such as clean structure, fast load times and optimised content. For ongoing SEO support, we also offer separate packages to help you rank higher in search results.
Our Branding Tips
- SEO
- Website Development
- Social Media
- Print Assets
- Paid Ads
- Google Ads
- Website Redesign
Are you considering using paid ads for your Sunshine Coast business? Paid ads have the power to amplify your strengths—and your weaknesses.
Facebook and Google's smart campaigns, AI features and automations have made the process of using ads seem simple. All of these features were designed to help small businesses give paid ads a go by themselves.
But before you toss cash at Facebook, Google, or another ad platform, ask yourself this: “Do I have an engagement strategy and am I ready to handle what’s coming?”
If your enquiry process, tracking system and follow-ups are as disorganised as your junk drawer, you’ll end up spending more money than your enquiries or sales will bring in.
Let’s dive into why setting up your business processes is the ultimate power move for small business owners looking to maximise their advertising dollars. Because your Sunshine Coast customers (your biz's local haven) deserve your A-game.
First Impressions Matter (Like, A Lot)
Imagine this: A customer clicks your ad, fills out your enquiry form, and they hear... crickets. Hours later, you reply (or worse, forget to reply at all). When you finally hear back from them, you learn they’ve already moved on to your competitor.
The harsh truth? No matter how amazing your product or service is, a clunky response process screams "unprofessional."
Setting up a slick, automated enquiry system that acknowledges and engages your leads right away is like rolling out the red carpet. It shows you care, and that’s what turns a curious click into a paying customer.
Use Automation whenever possible
Now I’m not saying you need to be a robot with your responses. This is definitely not the way since sounding too robotic can also scream, "scam". But there are a few ways automation can benefit you and your leads.
Thank customers for their enquiry
Consider adding a thank-you page on your website that appears whenever a customer fills out a form. A thank-you assures customers you've received their enquiry and it allows you to provide them more information about your response time.
Recycle essential information
Using email quick parts or Instagram saved replies saves you from writing a brand new response message every time a customer comes knocking. These response tools are free to use and simple to set up. Just write one great email or message, highlight the text and save to your quick parts or saved replies.
The key to using this is to personalise each message to the specifications of the enquiry. Keep your standard quotes, contact information and email signature in there but this will save you hours of drafting a new response for each enquiry.
Keep Track of your leads and customers
Without a way to track where an enquiry stands—whether it’s a quote awaiting approval or a job halfway done—you’re setting yourself up for chaos. Good order tracking keeps your team aligned, your customers informed and your stress levels manageable.
Set up a CRM
A basic CRM (Customer Relationship Management) system can work wonders for tracking your progress. Whether you’re tracking enquiries or managing customer updates, having a system in place ensures no one falls through the cracks. Plus, you can collect valuable data to refine your marketing later. Double win.
Ask: How Did You Hear About Us?
This may seem like an unnecessary question. But it is the key to successful marketing. Tracking where your leads came from, tells you whether you're getting an accurate return on your investment.
Our tip? When a customer calls, simply ask “Have you used our services before?” If not, “May I please ask how you heard about us?”
This one second question can save your marketing budget! Just remember to track this information in your CRM.
Sunshine Coast Small Biz = Local Love
Sunshine Coast businesses thrive on community, networking and people. Word travels fast here, whether it’s glowing reviews or cautionary tales. Nail your process, and those happy customers will rave about you at the next run club or coffee catch-up.
But if you fumble it, local customers will move on. Worse, they may not-so-quietly vent about it to others, or online!
The Bottom Line: Get Your Ducks in a Row
Before you spend a single dollar on Google or Meta ads, invest in:
• A streamlined enquiry process: Automated emails, thank-you pages, and clear next steps.
• Order/enquiry tracking: A spreadsheet works; a CRM works better.
• Follow-ups: A simple, consistent system to nurture leads and keep customers coming back.
Paid ads should be the cherry on top of a well-baked cake—not a band-aid for a messy operation.
Want to learn how to craft a compelling ad? Check out our article on the marketing rule of seven for better ads.
https://ecobrandmarketing.com.au/marketing-rule-of-seven-for-ads/
Need help setting it all up?
Brink Marketing is here to make your marketing dollars work harder, whether it's creating enquiry systems or crafting killer ads.
Contact our team to help ensure your advertising process is seamless and to get those enquiries rolling in.
Uh oh. Your competitor in Maroochydore is the first thing that pops up when you type your company's name into Google. You remember that customer enquiries have been suspiciously low this month. Are they connected? Possibly. Can you do SEO for your Sunshine Coast business to fix this? Absolutely.
To get those customer enquiries rolling back in, you'll want your website to appear at the top of Google search results. SEO puts your website at the top of these results, making it easy for customers to find you.
If you're not ready to hire a Sunshine Coast agency to do SEO work for you, the 7 tips below are beginner-friendly and the best way to start doing SEO yourself.
Wait, What exactly is SEO?
SEO or Search Engine Optimisation helps your website appear in search results for terms related to your products, services, or expertise. This makes it easier for users to find and engage with your site.
For example, if you're a dentist in Noosa, you’d want your website to show up when someone in Noosa searches for "Dentist Near Me." Depending on your offerings, you may also want to appear in searches for...
- Noosa Dentist
- Noosa Family Dentist
- Noosa Cosmetic Dentist
- Noosa Teeth Whitening
SEO is a method of improving elements of your website to increase the likelihood of a customer landing on your website when they search for a service or product that you offer.
There's no exact formula for great SEO but I see websites rank highly when they've nailed their content, backlinks, page load speeds, and make it easy for customers to find what they're looking for.
Now, let's look at ways you can improve your website's SEO and start generating leads for your Sunny Coast small business.
7 SEO Tips to Boost your Sunny Coast business's Rankings
If you want new customers hitting that enquire button on your business website, here's seven actionable steps you can take to start appearing in Google search results.
Tip #1 - Create a Google Business Profile
A Google Business Profile (formerly known as Google My Business) is a free online listing tool that can help your Sunny Coast business stand out on Google Search and Google Maps.
Google Business Profile provides key details such as your address, phone number, business hours, and website URL. Once it's set up, you can post updates, collect client reviews, and track how your customers engage with your business information.
Think of it as a digital version of the Yellow Pages, but instead of flipping through paper pages, locals can simply search online to find your business information instantly.
Steps to Set Up a Google Business Profile
To set up and verify your Google Business Profile,
- Visit the Google Business Profile website and select "Manage now" to sign in.
- Enter your business name and choose your business type.
- Choose a primary category for your products or services. For example, if you're a plumber in Caloundra, your category will be "Plumber". To find more info about choosing the best category for your Sunny Coast business, check out Google's category info page.
- Add your business address, phone number and website URL. (Don't have a website? No problem! We can help you create a new business website). As a rule of thumb, it's best to include an address and hours for your business. If you're running a home based Sunshine Coast business, you may be hesitant to include this information. However, it will make you look more reputable overall.
• 5. It's time to verify your business! You can choose to verify with a phone code, email, or business video.
Tip #2 - Update your business profile with news and events
You've done the hard part of setting up your Business Profile, now it's time to optimise!
To keep your profile fresh, add posts about upcoming events or new products you may want to highlight. Want to offer new customers 10% off their first super yacht cleaning? Add it to your profile to grab your customers' attention before they look away.
Posting on your GBP is a great way to:
- Connect with Sunshine Coast Locals: Engage with your community by providing real-time updates and responses.
- Highlight Promotions and Events: Share your latest sales, special offers, and upcoming events to attract more attention.
- Build Customer Interest: Use videos and photos to engage your audience and showcase your what makes you unique
Tip #3 - Ask for reviews
Seeing a 5-star review is deeply comforting, like Ben & Jerry's ice cream. Positive reviews on your Business Profile signal that you're a reputable Sunshine Coast business people trust.
If you're a new small business on the Sunshine Coast, ask your friends or family if they'd like to sample your product or service. Once they've received it, you can ask them to leave you a review.
Starting your own brand of reef-safe sunscreen for surfers? Ask your mate to slather some on next time he's heading to Tea Tree Bay.
Pro tip: Never offer to pay people for a review. Customers are smart and they can quickly spot fake business reviews. Plus, it's technically against the law.
Help, I got a bad customer review!
If Gary H. posted a 1-star review saying you burned his flat white, it's not the end of your business and it's not worth obsessing over. Especially if you don't ever recall serving him a coffee.
Respond to all of your customer reviews, even the negative ones. Why? Customers may actually be more empathetic towards your business if they see you were unfairly reviewed and you made an attempt to interact with the unhappy customer.
If you respond to the negative review in a helpful and polite way, potential customers will take notice. They may even be more likely to transact with you.
Tip #4 - Add your business to Sunshine Coast directories
An online directory is a website where you can list business details like your phone number, address, and what you offer. For small business owners, getting listed in these directories helps more people find you and learn about your services. It’s a great way to boost your search visibility and attract new customers.
For example, hotfrog.com.au is an online business directory for all Australian businesses. Some directories are more niche and will only list websites that fall into a certain category. If you're searching for a tradie near you, you might see a directory like SearchATradie.com.au come up.
The best practice is to submit your business info to directories that are relevant to your services, products or local area. Here's a few Sunshine Coast directories to help start generating leads for your business.
Sunshine Coast Directories
- https://www.buylocalsunshinecoast.com.au/local-directory
- https://www.sunshinecoast-australia.com/directory/
- https://www.localsearch.com.au/qld/sunshine-coast
Tip #5 - Clarify your business's keywords
Keywords are specific words you want to appear for in search engine results.
Think about how you search on Google. If you plan to spend your Saturday in the Hinterland, you might start searching for a restaurant with keyword phrases like, "vegan resturants Maleny", or "best pizza montville". Google then tracks down all the restaurants that best fit the keywords you typed in.
Primary Keywords
Primary keywords are the main terms you want to appear in search results for. If your number #1 goal is to be found for the keyword phrase "sunshine coast pilates studio", you'll need to add these keywords to your home page and sprinkle them throughout your website.
Secondary Keywords
Secondary keywords function like descriptive adjectives for your services or products. They offer more specific details about what you offer and highlight what sets your business apart.
For example, a pilates studio on the Sunshine Coast would use secondary keywords to create targeted pages for their various class offerings. These might include:
- "Mat Pilates Sunshine Coast"
- "Reformer Pilates Sunshine Coast"
- "Prenatal Pilates Sunshine Coast"
- "Pilates for Beginners Sunshine Coast"
These keywords help potential clients find exactly what they're looking for and showcase the unique aspects of your services.
Tip #6 - Build Local Backlinks by Partnering with other Sunshine Coast Businesses
Backlinks are links from one website to another. They act as endorsements or votes of confidence, signalling to search engines that the linked-to site is reputable and valuable. Backlinks help improve your site's ranking and visibility in search results.
The tough part is finding websites to link back to yours. But with the power of your local Sunshine Coast network, you may be surprised by the amount of opportunities available to you.
Connect with industry partners
Start by connecting with Sunshine Coast businesses related to your industry. For instance, if your construction business uses concrete from a third-party supplier, see if you can arrange a link exchange with them.
Another option is to collaborate on content or exchange guest posts with local websites that are relevant to your industry. As a café owner, you could write a guest post for a local food blogger or invite a Sunshine Coast influencer to review your café in exchange for a backlink.
You can also get involved in local community events or sponsorships and ensure that these opportunities include a backlink to your site. Local backlinks improve your search rankings and give you the added bonus of increasing your brand recognition in the local Sunshine Coast community.
Tip #7 - Be social!
This is a spicy SEO tip because social media is rarely mentioned when SEO enters the conversation.
But it's 2024 and not everyone uses Google to find what they're looking for. There's a new wave of search engines and they're called TikTok, Instagram, YouTube. Even Google admits to 40% of young people going to TikTok or Instagram for a place to eat.
Yes, social media marketing is a whole other beast, but what you do on these platforms can really boost your overall online search presence.
Create an Instagram profile for your business and add a link in your profile to your website. Create a YouTube channel to upload videos about your offerings and why you're the best business on the Sunny Coast to provide these services.
Marketing your business on socials can help you reach more people and connect with potential customers where they’re already hanging out. This gives your online presence a serious boost and strengthens your overall brand recognition.
How soon will SEO generate leads for my business?
SEO is a waiting game. Allow at least 1-3 months to see results for your business. During this time, you can check your website's rankings with online tools like ahrefs or Semrush to see how you're stacking up against your competitors.
If you've made it this far, excellent work! You now have 7 actionable SEO tips to get started with. Although all of these tips are fairly straightforward, they may take you a few days or a few months to complete.
Do you have more questions about doing SEO for your small business? Send us a message!
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